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云译 Logo Guidelines

Client:

云译

Year:

2022

I had the pleasure of designing a logo for a Chinese translation company called 云译, which translates to "Cloud Translation". The name was inspired by the concept of cloud computing, where data is stored and processed on remote servers, as opposed to on-premise servers. The client wanted a logo that would convey a sense of modernity, innovation, and reliability.

After researching Chinese typography and traditional design elements, I decided to create a logo that combines modern aesthetics with traditional Chinese calligraphy. I chose a bold blue color to represent trust, professionalism, and the sky, which is often associated with the cloud. The logo features a stylized cloud shape with the company name written in calligraphic script underneath it.

The logo was well received by the client and will be used on their website, business cards, and other promotional materials. It was a pleasure to work with the client and bring their vision to life through design.

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